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About Prudence Moneypenny

Who is Aoife?

Aoife Gaffney is the CEO and founder of Prudence Money Penny Coaching.

Aoife holds an honours Masters degree from Trinity College in Technology Enhanced Learning, an undergraduate degree in Science from The Open University, Qualified Financial Adviser diploma from Institute of Banking and NLP diploma and a pile of other certs and qualifications just for fun.

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Her greatest achievements:
She won an art competition when she was 10.
She completed a half marathon without collapsing.
She is also a QQI accredited life coach, the only Certified Money Coach in Ireland, volunteer emergency first responder, learner ambulance driver and first aid trainer with St John Ambulance. She has over 15 years experience in the finance industry, she is a writer, parent, aspiring cook and gardener, self-professed cleanaholic and master of money makeovers.
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Copyright 2026 Aoife Gaffney t/a Prudence Moneypenny Coaching
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